#85 - 3 Funnel Strategies That Still Work for Coaches & Service Providers in 2025

Trying every funnel under the sun? Freebies, DMs, webinars, ads… but not sure which one is actually going to work? Been there and honestly, trying to do it all is the fastest path to burnout.

In this episode I break down what’s really working in 2025 for coaches, consultants, and service providers who sell high-ticket offers. Whether you run a wellness studio, design websites, or coach clients through a transformation, funnels can feel like a maze. But the truth is, the highest-converting pathways are surprisingly simple.

Deborah shares the three top funnel strategies that are delivering results right now, along with the step-by-step setup and tech tools you need for each one:

✨ Webinar → Discovery Call → Enrollment
✨ Pinterest/Blog → Lead Magnet → Nurture → Call
✨ Speaking Opportunities → QR Code → Freebie → Follow-Up

You’ll walk away knowing why these still work and some ideas as to which funnel pathway might best align with your business, your audience, and your energy - so you can stop overcomplicating things and start converting.

👉 Grab Deborah’s free Funnel Setup Checklist by leaving a note or DM the word FUNNEL on Instagram.

Mindset to Market is a Luminous Creative Production. If you'd like to learn more about our business coaching program and group coaching container, please visit us online at DeborahcSmith.com.

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Transcript

 Let me be real with you. Trying every type of funnel under the sun is a recipe for burnout. I have done it. I have tried the freebies that lead to low ticket programs. I've tried the dms that lead to sales calls. I've tried the webinars that nobody showed up to. I've tried the ads that cost more than they ever make, and after years of slogging through all of these underground tunnels to see what would actually work for me for my business.

And for the things that I sell, let's just say I know a thing or two about tech exhaustion, half finished systems and little to no traction on the other side of these funnels. So if you are there right now, if you're wondering what actually works anymore, then I made this episode for you because the truth is that they all work.

They honestly all work for somebody, right? For somebody somewhere they're working. And most of the time the system itself works great, but it's also gotta be a good match for both the user and the offer and the audience. So. This is especially true for coaches and service providers who sell proprietary services such as high ticket coaching offers or service-based packages.

So today I'm gonna give you a clear breakdown of three of the highest converting funnel pathways that are being used right now in 2025. And how you can implement one of them this week to get unstuck and start selling again. Hey there, and welcome to the Mindset To Market Podcast, your go-to place for practical tools and solutions for the everyday challenges of being a creative and spiritual solopreneur living in a material world.

I'm your. Deborah Smith. I'm a holistic business coach with 17 years of experience, and I help my clients bust through mindset blocks and build a daily practice that prioritizes your business's financial growth as well as your personal health and wellness. I'm here to offer you support, creativity, mindset, practical how-tos, and getting into imperfect messy actions so you can find balance while building the dream.

Business. If you're a purpose-driven solepreneur, who's working on that dream one day at a time, then you're in the right place. Let's dive in. Hello, welcome back to Mindset to Market. I'm so grateful to have you here. Thanks for listening in. We. We are at the end of August. It's late summer in the United States, and that means back to school vibes.

And you know, I know a lot of people take a break over the summer, and so there's this kind of, we're heading back into the office vibe that comes along with those back to school vibes. So it's a really good time to talk about things like lead generation in sales because I find people really tend to sort of renew their strategy kind of.

Tap back in and say, okay, what's working now? So that's why I wanted to record this episode now. So just as a general review, um, you know, obviously funnel is a big buzzword in marketing and at the end of the day, the simplest way to think about a funnel is like a tractor beam, right? So your business, think of your business as.

You have a house and that house has an address on the internet, people can come to that address on the internet and see your house. What's inside your house is your offers, how you do business, and the way that you entice people to open the door to your house and come inside and check out your offers is through fancy doorknobs marketing, right?

Like ways to attract people, shiny doorknobs, and before they get to the doorknob and move and walk through. Think of it like a nice garden path that leads from, you know, the neighborhood or the street down your walkway and to your front door. So if you wanna think of it like, you know, in Star Trek where they have like tractor beams that latch onto the right people and draw them in.

It's, it's another way you can think of it, but generally speaking, when we talk about top of funnel, that's just like all cold prospects floating out there. On the global internet waiting to find out that you exist and have a solution to their problem. And everything from there are steps towards the end goal of having them discover your solution and want to purchase it.

And so really the simpler you can make your pathway for people to find you, discover you, and then walk down that pathway to walk through, you know, turn that shiny doorknob and step, take, step into your house. The better, the simpler, the better. Just like everything else in marketing. So I wanted to talk a little bit about current systems that are working today in 2025, specifically for coaches and service providers.

Who are the people that I. Work with, because that's what I actually do, right? So I do coaching programs, offer coaching programs, but a lot of my work is service provider work where I get hired to build technical marketing systems. And it's, it's a hybrid because I'm often, you know, providing coaching support in addition to the tech support or vice versa.

Like sometimes people will hire me to coach them, but then need a little help with the tech. So this is a teaching episode, meaning I'm gonna break things down and. The information is something that you might wanna take notes, so if that's you, grab a pen. And I am gonna walk you through three proven customer journeys that go from cold internet, stranger to high ticket client, and I'm gonna show you exactly how to build them.

Like I'm literally gonna show you in this episode, I'm gonna tell you the step-by-step setup for each of these three funnels. So let's get right into it, and please feel free to DM me questions after the episode. Okay, so Funnel Path number one is the good old webinar that leads to a sales call that leads to enrollment in your course or your program.

So guys, believe it or not, this is still the one of, if not the top converting funnel system for coaches who sell high ticket transformations. Especially when it's very simple and it's very focused. This is also great for consultants, and the reason why it works is because it positions you as an expert.

It helps build trust really quickly by teaching them for free, and then it creates a sense of urgency at the end because you'll have a strategic call to action and so. There were several good articles that I read about this when I was doing the research for this episode, but basically like, you know, get WordPress funnels and Dash Lee and several other, uh, tech.

Kind of magazines talk about this setup as really good for service businesses because it combines education with strategic time-based calls to action. And the thing is like if you are providing a service for people, it helps for them to see how visually, see how you're gonna get them a result. And if you are selling a coaching program, same thing.

People really, it helps them to see this is the formula, these are the steps that we take. This is how I break it down. So if you can invite people to a webinar where you're gonna give them high value content on a very specific topic, something that they really wanna learn about. And then at the end you have a call to action to take a 15 minute consultation with you, or maybe you directly pitch your offer and say, if you wanna talk about this, jump on a sales call.

People who take those sales calls and those, those, uh, consultation calls are really interested in your offer. So it's pre-qualifying them and then you're on a sales call with them and you still do need to have. You know, clarity on your sales call, there is a strategy to sales calls, but you've done the heavy lifting when you presented your webinar.

And the other thing I wanna mention about webinars is that, um, it is one to many if you can fill the room. So, um, let's talk about the step-by-step setup for your webinar to sales call to enrollment funnel. So first of all, the traffic source. You could promote your webinar with paid ads. You can certainly do organic social media, um, like IG reels or posting on places like LinkedIn and Facebook.

Um, you could go on other people's podcasts and be interviewed and share the information there. And I love Pinterest as a way to promote free topics and webinars as well. It's a great search engine. Um, so that's your traffic source. The landing page, you can offer just a really quick, free or live or on demand webinar.

Um, you wanna make the transformational crystal clear in your landing page. So I recommend with webinars, just a simple landing page that tells them in the first panel what they're gonna get and gives them the signup link right there. You can follow that with the three, you know, top tips that are gonna get inside the webinar.

And I would use conversion language that tells them how it solves the problem that they have specifically and why. Your solution stands out from the rest. Um, and you can do all that in just a few sentences, but you don't wanna skip those parts. Um, and then a testimonial that is some type of social proof of somebody who's gotten a result from you with that same topic always helps, um, to increase conversions.

So if you have social proof, include it on your landing page, but basically a very simple landing page is all you need. For, uh, conversion to a webinar. And then of course, you always wanna have a thank you page and a, you know, a brief email sequence that's gonna deliver and confirm for them, you know, deliver the link to them, deliver a confirmation, and then two or three nurturing emails before the webinar that just remind them why they signed up.

What they're gonna get if they show up live. And you can employ a show up live bonus strategy. I do that a lot. Like, if you come live, I'll give you this extra thing or whatever like that. Um, but then basically the webinar platform is where you're gonna do the heavy lifting. So you're giving value, you're busting objections on that.

Right. You're, you're talking about this stuff that, you know, holds people back. From getting, uh, making progress or getting a solution. And then of course, at the end, you can certainly have a call to action to pitch, either, like I said, a discovery call or just pitch your offer. It depends on the ticket price that you're selling at, but it's really easy to just say, Hey, jump on a call with me and let's talk about your next steps.

So that would be your live call to action, which is the fifth step in this process. You're gonna invite the attendees to either book a call or join a program immediately while you're on the webinar. And there's all kinds of ways that you can strategically position that. Like I said, you can do a show up live bonus.

You can also do a fast action bonus if you're selling right there from that live webinar. Um, I love a fast action bonus to say to people, Hey, and if you're somebody who knows they want this, rather than stay on the fence, I'll incentivize you by giving you this extra support if you take action now. And it's ethical urgency again, which I talked about in the last episode.

So the sixth step is gonna be to follow up with some nurturing emails. After the webinar. So it's nice to remind people, and also you can send this to non attendees and any no shows, right? So people who don't come to the webinar, they might get a slightly different message, but you can still sell them the offer.

So send them a replay, offer them another chance to watch the, the video. Give them a, you know, a limited time to watch it and let them know there's a special offer inside the webinar. And then the last step would be that discovery call, and that's when you have a clear offer to them If you haven't already pitched on the webinar and just have an aligned conversation with them, that leads to enrollment.

I think a lot of times people who get on a discovery call, they want what you have. They want the solution that you're offering. They just need to make sure it's a right fit for them, and so they need either more information. Or potentially they just need to understand how it's gonna work, right? So it's, it's awesome if you can cover all of that in your webinar, but sometimes people need a little bit more.

But usually if people are getting on a call with you, they, they sort of want you to walk them to through the door. They want what you have. And so on that discovery call, if you're gonna sell, you just wanna lead with confidence. And explain to them why your support is gonna help them get the win that they're after while you're speaking to them.

Okay? So what about the tech needed to, to run this funnel, you are gonna need the following things. You're gonna need a place to host the actual webinar. You're gonna get a way to run the funnel. You are going to need an email service provider to send emails and you're gonna need a booking link of some kind.

So for the webinar platform itself, I use Zoom. You could use something like Demio or EasyWebinar. Um, they're both slightly more robust and they offer better tracking on different data points in inside the funnel. So I used Demio when I had like a multi webinar launch. Um, a couple years ago, and it was so helpful because they do all the tracking of like who actually showed up, at what point did they drop off the webinar.

And all that data is really helpful when you're doing follow ups with people because you can get a sense of how interested they were or where they got bored and left the thing, or maybe they had to leave because it went too long. So, but you can just kind of get a sense of what was going on there. And they send a lot of automated emails on your behalf and that does make things a little bit easier.

But a very simple technique is just use Zoom and record your webinar on Zoom. And that's what I do, and that's also what I teach my clients to do. Um, you can use an entire robust funnel platform such as web, uh, WordPress funnels or Click Funnels, or if you have an all-in-one service provider, you can use Kajabi Funnels or go high level, but you can also set up the entire automation for.

Delivering your webinar right inside your email service provider, so you don't have to have the more robust platform. Um, I teach my clients to set things up for themselves inside is using Zoom or using like Kit or Active Campaign or Flow Desk, just a, a really good solid email service provider, uh, because it's manageable and it helps them learn the inside of their email service provider as well, which is something they want.

Do if they're gonna be using email marketing. So, and then, um, a booking link, you do wanna have like a professional calendar to book meetings with you instead of just, you know, a Google form or something like that. Because it allows them to just click a calendar, choose a date and time that works for them, and then automatically get reminders, confirmations, and then.

You know, it goes automatically onto both of your preferred calendars. It's just kind of a very convenient tool. So you do wanna set up a Calendly or an Acuity link, uh, if you're gonna be booking sales calls from webinars. Okay, so the other great thing about webinars is that you have a visual tool, right?

You're showing them slides. And the thing I love about this is that you can use those slides strategically to future pace your client, to have them, to help them feel how they're desiring to feel well in your presence. So when done strategically, your slides in your webinar presentation. Really are part of how you're selling to them already because you're showing images that implant an idea in their mind.

So I do love webinars for that reason, and you will not be surprised to learn that this is what we do inside my mindset to Market Foundations group coaching program. So if building the strategically aligned. Funnel to lead to your high ticket sales is on your agenda for this fall. Consider joining us inside that program.

Okay. Let's talk about the second. Strategy. I also love this strategy. This works so well. I do actually use the second strategy, and this strategy is Pinterest or blog post combination to your lead magnet. Then, which then leads to a nurture sequence and either a direct sale or that could also be a strategic coaching call.

So this one is fantastic for my creatives, my wellness based service providers. Think, you know, massage therapists, yoga instructors, designers, people who are artists, musicians, healers, people in the wellness industry in general and in what I think of as the intangible. Results type of arts. What do I mean by that?

What I mean is it's very easy to sell, making more money, losing weight. Or some variation on falling in love or some type of thing related to sex. Those are the three top selling buckets in the whole wide world. So if what you do falls easily into one of those buckets and you can say, I'm gonna help you make more money, I'm gonna help you, you know, feel better in your body, lose weight, or I'm gonna help you find love, have sex.

If you can sell one of those three things, it's a lot easier of a lift because people are out there cra like, you know, scrambling for those things. And then there's a lot of things that we also need that are, don't seem and don't feel like a level 10 problem that we need have to solve in our lives. So they're harder for people to sell.

So that's what I'm talking about when I'm saying like these intangible healing arts, it's, it can feel harder to sell those things for a number of reasons. So the lead magnet. Is a really powerful tool because these are gonna more likely be audiences that are in need of more education around the thing that you do and or around the topic that you teach on before they're ready to make a purchase.

So the idea here is that you have an advertisement either on a place like Pinterest or you have a blog post that talks about this. At some point, either in the description on the Pinterest pin or the pin leads to the blog post, and then at some point inside that blog post there is. A link to download your free thing, whether that's a checklist or a cheat sheet, or a private podcast, or a mini course, or a sample or a discount.

Somehow you're offering them something that's gonna get them one step closer to their goal for free, and that in an exchange for that, they give you their email address. Now you have a chance to nurture them. And by that I just mean send them a few emails that tells them who are you and why should they trust you.

And then of course, after you have spoken to them a little bit, they've been on your email list, you can then send them. More information about your program and how to work with you. So a good example of how this works really well for people in what I think of as the intangible arts is I used this strategy to attract people to do, to come and do group detox or cleanses with me when I was running my juice bar.

So. People are, don't know a lot about the cleansing process and they don't know if it's safe and they feel like it's gonna be really uncomfortable. So they need more information, they need more education. So I created a guidebook called the Top 10 Detoxification Strategies That You Can Do at Home, and it was to teach them safe ways to start detoxing off of like sugar and alcohol and things like that.

And. It was a pretty robust guidebook. I think it was like, it was more than 20 pages, but it was packed full of my, you know, strategies that I had tried with clients, that I tried with myself, how to do it, how you know, what tools you might need. There was a lot of information and it kind of normalized that process for them.

So then once they got that guidebook, I would send them emails that were more tips on detoxing, and that at the end of that nurture sequence, I would say, Hey, thanks for reading my emails. Thanks for checking out the guidebook. If you're interested in trying a juice cleanse or doing a group detox program.

We have one coming up in the next couple of months, and then they would have the invitation to come join the group, and it was actually a really effective way to fill up those groups without having to do a lot of sales calls. It was all done through email. So why this works. It uses long form content and SEO for organic visibility.

It attracts aligned leads who wanna binge your work before they ever reach out to you, and it works long term with minimal maintenance. So you can set this up and just let it run and then check it and. Hopefully people are getting your sequence and coming into your programs, and of course you wanna check the data and tweak it or update it if it's not delivering high quality leads to you.

But typically, if you figured out a lead magnet that truly solves a problem for your audience and does so quickly, um, it should connect you with at least the right type of audience member. And then those nurture emails can lead them to the next step. So let's look at the step by step setup for this. So your traffic source, um, could be Pinterest, like I mentioned earlier, or blog articles.

Um, both of those work so well to deliver a lead magnet. That's why I keep bringing them up. Of course, if you have a YouTube channel, then you would want your YouTube videos to be optimized for SEO and then have them also linking to this lead magnet. And you can put your lead magnet link anywhere, put it in your Instagram bio, on your Facebook page, you know, anywhere.

Drop it in conversations with people. But this particular funnel is nice to kind of lean back a little bit, if you use content like pins. That lead to these blog articles. And if you have really good SEO uh, headlines, and if you've used your keywords and woven them into that blog, you should be attracting people even through Google searches.

So again, we're looking at Pinterest, you know, WordPress blogs and YouTubes very high traffic places. With SEO that are gonna have your link just hanging out there, then of course you need to create a lead magnet. This is gonna offer something valuable to them. Like I said, a checklist, a quiz, a mini course, um, something that solves a very clear pain point for your audience and something that they just want, they want it right now is they're gonna give you their email address and grab it.

Um, you're gonna need that opt-in landing page. So a really simple page with no distractions. This is just a compelling headline and a quick sign up form. That's all they need at this point. And of course, you wanna keep your emails story driven. You wanna tell your story, share your story, that's gonna help build the most trust, and you wanna keep them casual and keep them filled with content that's gonna keep them desiring to come back and read more.

And then of course you're gonna have some type of call to action towards the end of that nurture sequence of emails. So that could be inviting them to that sales call, the discovery call, or if it's the right offer and the right audience and the right price point and everything feels aligned, you can certainly link directly to.

A sales page and sell right from those emails. I've done that many times and it, it does work very well if it's the right offer and the right timing with your audience. So that stuff all matters. Okay, let's talk tech stack. What you're gonna need is a place to host your blog. So that could be your very own website.

That could be a WordPress, uh, blog site. Could be your Squarespace site or even Reddit would be a great, uh, way to do this. You're going to need an account with Pinterest or some type of top of funnel that's gonna send good traffic to that blog. Pinterest works really, really well for this. The audience that's on Pinterest is.

Seeking solutions and creative ways to solve problems. And so they are the type of people that will read your blog. Um, you're gonna need that lead magnet. You could, you could put that right up on, uh, your Google Drive and just have a link there that you could link to the emails. Then you're gonna need anl service provider, such as Kit or Flow Desk.

Like I mentioned, um, to deliver not only the lead magnet, but also the nurturing sequence that comes after it. And then if you're going to be selling something at the end of that nurture sequence, you need a sales page. But if you are going to be just inviting people to a discovery call, then you're gonna need that booking link.

Okay, so if that sounded like a lot to you, I promise you it's actually not that hard to do. There might be a learning curve if you've never actually like created a lead magnet or if you've not already set up, uh, an email marketing funnel, but. I promise you that anyone can learn and do this, and it does lead to building an audience and sales.

So, okay, let's move on to the third and final funnel pathway that is high converting right now in 2025 for specifically for coaches and service providers and consultants. Now, I love this one because it blends your real life energy. With digital efficiency, and that to me is like the golden ticket. The, again, this is ideal for Wellness Pros and it works great for authors.

This is also very good for consultants who speak at retreats or maybe workshops or local events, and this pathway is your live speaking. In public spaces like your body in a room, talking to human beings, remember that. Um, which leads to a simple QR code that can lead to either a free offer or a paid offer.

And then of course, the way to follow up with them. So why it works is because it build. Instant trust and connection. If you were standing on a stage in front of a room full of people, they're automatically going to listen to you and and trust that you wouldn't be up there if you didn't know what you were talking about.

And that's because whoever's hosting the event wouldn't have put you there. You wouldn't have been brave enough to ask for the spot if you couldn't do it. And so it really does work to build instant trust. And this moves people from inspired to taking action right away on the spot because they're in the room with you.

So, I mean, really the webinar is second to speaking live. Like if you can speak live to people in rooms, that is the ultimate way to make a connection. They can feel your vibrant energy and they can feel like who you really are, and that's gonna help them make a decision. And it works because your presence becomes the top of your pipeline, right?

Your presence right there in the room draws them in. You are the tractor beam. So let's talk about the setup, the step-by-step to make this happen. It's a tiny bit extra work because you have to get the gig, right? You have to, that's the first step is like setting up a speaking opportunity. However, let's keep this so simple.

You could volunteer to speak for free at your local library. I do that all the time. You can speak at a local studio. You can apply to be a part of a virtual summit. You could be a part of somebody's expo, or you could, you could volunteer and raise your hand to guest. Teach inside somebody's private community to their already organized audience.

So don't stress how you're gonna get the gig. Um, be brave. Put yourself out there and get an opportunity to speak, uh, in person to people. Step two is you're gonna create a really simple QR code. So when you're in the room speaking, you can put it on a piece of paper that they can scan, or you can flash it on the wall if you're using slides.

But that's just gonna link directly to whatever next step you want them to take. So that could be downloading your lead magnet. It could be joining your mailing list. It could be a freebie that you created related to your talk. Um, and then from there you do need to design a landing page. And of course, we're gonna keep this clean, mobile friendly and have them just opt in with that incentive, right to sign up on the spot.

Next, you're gonna deliver the freebie, send it to them automatically, or deliver whatever they got when they scanned the QR code. So that might be a booking link to get a free talk with you. It might be the replay of a video, it might be a discount coupon to your new book, but you're gonna use that QR code to take them right, to whatever next step you want them to take.

Um, and then you'll have, you know, there, there will be an opt-in page there, whether it's, you know, the calendar. Or the freebie opt-in, so then you'll have their email address. Then of course you're gonna automate some emails to them. Once again, this can be just a couple, two or three short email sequence that just reiterates the value of the story that you shared on stage.

I. And then of course there will be a call to action. There's always gonna be a call to action at the end of your funnel to take the final step and to book with you whether that's a discovery call or to join your actual program. So if it's a discovery call, then the very final step is inviting them to enroll in your program or work with you once you're on the phone with them.

But it, this is a really fast funnel because it's you standing in front of them. Then they zip the QR code. And they've booked a call with you or they've, they've, you know, bought the thing that you sold or they've taken whatever next step right away. And so it's a really powerful way to get in front of your ideal audience because they're gonna feel you and your energy when you're in that room with them.

And it's just a really exciting way to kind of sort the crowd quickly. Right? So it's, it's, it's much quicker than if you have a giant email list and you know, you're sending out nurture email after nurture email. This is just like you're in the room with them. You offer them something, they either want it or they don't.

If they, if they scan the QR code, they probably want it. So they've sorted themselves into your warm leads pile. So that just makes things very easy to deal with, right? Okay. So the tech that you're gonna need for this is that you're going to need some way to create a QR code. You can do this, uh, for free inside Canva.

Uh, there's a lot of other programs I believe that create QR codes. So if you don't have that a Canva account, you could just Google create a free QR code and something will pop up and you might need to create an account, but you can probably get this done for free. You're also going to either have to print the QR code or else have it be a part of your slideshow.

So you might need some tech there. If you're doing slides already, um, then you have that tech piece involved in your, your live talk. But if not, you can just print the QR code on like a regular old flyer. The same way you used to put down like a mailing list and they can just scan it with their phone and it makes things so quick and easy.

Um, so you're gonna need to create the QR code in Canva. You will need a link in bio tool of some kind or like a simple landing page. Again, you can just use kit, use kit for this and you're gonna need an email service provider to take in their email address and send them a welcome, a thank you and a couple emails.

Again, I love Kit. I also love flow desks. And then finally again, you're gonna need a scheduling tool if you're trying to send people to a discovery call or a payment link. If you are selling a paid offer, and again, you could have a sales page, this could all be done inside your payment checkout. Tool.

Like there's a lot of different ways to set up the tech for this stuff. So it's one of the things that I like to help my clients with is just like simplify your tech. Like don't use all the things, you really don't need. All the things. And the more technical pieces in your funnel, the more places it could break.

So we wanna kind of minimize that to the degree possible. So speaking on stages is the third one. So let me just do a really quick recap of these three top converting funnels. Number one was the webinar to either discovery call or enroll in the program right there on the webinar. Number two was Pinterest pins that lead to a blog that lead to a lead magnet.

And that lead magnet leads to being a part of your community being on your email list, which. Consistently leads to opportunities to jump on a discovery call. And then the third funnel is live speaking on stage or in a room someplace. So again, it could be something so simple like volunteering to speak at your local library, or it could be that you got a guest spot on a podcast or you're asked to speak at a conference.

So just opportunities to speak in public spaces and then having a QR code. And then that leads to your either free offer, your discovery call, or in some cases a paid offer. So let me guess. I am sure right now you're wondering, right, but which one of these should I do? Should I do a webinar that leads to a sale?

Should I do a blog that leads to a lead magnet to grow my list? Should I be trying to pitch myself to speak on stages? And the difficult thing is that all of these strategies absolutely work, and they will all work for you if you feel aligned with the strategy because here is the hardest, hardest truth.

Okay? Funnels don't sell your offer. You do. Okay. Funnels. Strategies. That is not what sells your offer. What sells your offer is you being clear and confident that your offer is going to work. So if the funnel is aligned and it's simple and it's strategic, it can act like a really good bridge between your energy.

And your ideal client being ready to, to take an action. So really you just need to pick the path that aligns the best with, with you. But here is a key for anyone who's like, no, I need more clarity. A key to what's gonna work best for you is where is your audience most likely hanging out? So if you know that your ideal client listens to a ton of podcasts, then pitch yourself to be on podcasts and offer them an opportunity to come work with you.

If you know that your audience is really bookish and maybe introverts and they like to read a lot, then definitely, definitely create a blog. Or if you have a, a service that you provide that requires extra teaching and you know that your audience is gonna need a little bit of extra education around it.

Create a guidebook, create a, create some type of a, of a digital product that they can have for free that gives them a quick win. And finally, if you know that your strength is teaching, right? If you just love to teach and you're so, so good at helping people understand things and simplifying things, then honestly webinars are gonna be an amazing tool for you because your clients are gonna realize that they're learning from you and they want to return.

So just pick a path, stick to it. If it's working, then rinse, repeat, master it. And if you are feeling stuck and you want help, I have an amazing free checklist that I created that maps out every single step in the funnel to launch a lead magnet. And it would work great for launching just about anything.

So you can DM me the word funnel, and I will send it your way and get you started. You guys know I love a good checklist. Like I cannot live without checklists. I can't get through the day without a checklist. So when I make one, I am thorough. So this is gonna be every single thought and step you need to take to not to not leave anything out or miss anything.

So I will, I will happily share that with you if you DM me the word funnel. And I don't have a big fancy setup for that. That's why you need to DM me. So I'll just send it to you. Okay, so let's leave you with a final thought. Your funnel should not be overwhelming. It really doesn't have to be, you don't need to do all of them, right?

You just need to choose one that's gonna align with how you best work and how your, your people like to show up in the online space and are likely to buy. So I have tested every single one of these strategies multiple times in multiple ways, and. Some of them flopped. Some of them flopped horribly, and some of them flew sometimes.

I've had hundreds of people subscribe in a matter of days and sold a ton of a low ticket offer, or easily upsold people to discovery calls that led to high ticket. When you figure out the right system for yourself and it's working, then you can run ads to it. Then you can really start to amp up the volume.

But what I learned from testing it so much is that we need to keep it simple. Make sure that every single step in your funnel is aligned and truly speaking to the person that you're talking to throughout the entire journey. And just be consistent with your communication with them. That's it. Keep it simple, keep it aligned, and keep consistent communication with the people who go through it.

And that is all for this week. I hope you found this helpful. I know for me personally, I, I like to hear other, um, people in the online marketing space talk about their technical systems, so. Hopefully if you listened this far, you have learned something useful. Um, I would love to hear from you what, what of these strategies resonates, which are you gonna be trying?

Have you tried some of them and had success or are you trying to figure out which might be the right fit for you? Um, DM me. Feel free to, you can email me or send me a message through the podcast and you can also just DM me on Instagram anytime, and. I really enjoy chatting about this stuff, so, um, feel free to actually reach out to me.

I'm a real person and if you love this podcast and you want to take a moment to support it takes, it costs you nothing, and it takes less than 20 seconds to rate or view the podcast, and it would mean the world to me. It really, really helps get it into the ears of new listeners, which is my goal. So thanks in advance for that.

Um, and until next week when I'm gonna be sharing a very exciting interview, may your funnels be simple and may you be vibrant.